Executive Deputy Chairman
Business founder Keith Liddell has over 35 years’ leisure sector management experience.
His breadth of experience encompasses various management and director roles, including Imperial Inns and Taverns, Whitbread Inns and Wessex Taverns.
In his role as Executive Deputy Chairman of The Inn Collection Group, Keith has responsibility for the group’s strategic evolution and achieving acquisition targets to meet the company’s growth plan.
As an ex first class rugby player with Swansea his current sporting interests include shooting and rugby.
With an 18-year career in the hospitality sector, Sean has an outstanding track record in the market.
As well as maintaining the high quality, service and facilities for customers that mark out The Inn Collection Group, Sean’s focus is leading the growth and expansion of the company, both within and further afield from its North East heartland.
He is responsible for the ongoing operations and investment of the group’s units via the Board.
Sean joined the business as general manager of the group’s top-performance unit, The Bamburgh Castle Inn in Seahouses in 2008.
A former swimmer, sporting enthusiast Sean enjoys rugby and shooting.
Geoff brings international sales and marketing expertise to the Group gained through his work with global brands including Proctor and Gamble, Diageo and Coca Cola. He has extensive knowledge of marketing the hospitality and leisure industry through his previous chairmanship of the North East Tourist Board and as the region’s representative on the London 2012 Nations and Regions Board. Geoff began his career in the sector as a sales and marketing director of the Newcastle Breweries and is a former chief executive of the Federation Brewery. Geoff then started a number of pub companies and currently holds several non executive roles.
Committed to ensuring the group’s continued success, Charlotte has been an integral part of The Inn Collection Group for almost ten years. She has an in-depth understanding and knowledge of the group, honed from her experience as assistant manager at both The Hog’s Head Inn and The Bamburgh Castle Inn through to her role today, overseeing the group’s central reservations and guest service operations and day-to-day smooth running of the office. Always ensuring a friendly, professional service, Charlotte is skilled at facilitating the group’s people, information and resources.